Project Prompt

Design a complete brand and digital experience for an unmanned vehicle delivery company. The
service should use autonomous technology (ground robots, drones, or self-driving vehicles) to deliver goods or services.

Alex Taracido, Nil Gonzalez-Ugarte, Isabel Rodgriuez, Maggie Brigleb. Project Rolls: Branding, Brand Illustration, Brand Applications & Research

BRAND PILLARS

Personal Curation

Every customer’s style is uniquely matched through thoughtful curation, uplifting thrifting into a one-of-a-kind, meaningful experience.

Sustainable Whimsey

We revive forgotten objects, reduce waste, and champion circular shopping by sourcing locally thrifted, story-filled items.

Community Connection

Our curators support neighborhood shops, creators, and voices—strengthening community ties with every delivery.

Pigeon Passion

We advocate for pigeons and urban wildlife, reframing a misunderstood symbol while fostering a culture of empathy and wonder.

BRAND OVERVIEW

Pigeon’s Nest is a trinket curation and delivery service that matches customers with their unique aesthetic. Local curators handpick secondhand items and deliver them via Pigeon Carriers, creating a shopping experience that is thoughtful, sustainable, and deeply unique.

Who?

Pigeon’s Nest is a trinket curation service that blends personalization, sustainability, and community support to create a one-of-a-kind shopping experience.

What?

We match customers with their personal aesthetic through a style quiz, then send local curators to handpick locally thrifted treasures just for them. These curated finds are delivered via autonomous vehicles, and a portion of proceeds supports pigeon advocacy.

Why?

In a world of mass production and fast fashion, meaningful objects and personal touches are being lost. Pigeon’s Nest gives new life to forgotten treasures, supports small businesses, and helps rewrite the narrative on one of the most misunderstood creatures—pigeons. Customers don’t just shop; they connect with history, community, and a movement toward sustainable, thoughtful consumption.